Books
The Professional's Guide to Financial Services Marketing: Bite-Sized Insights For Creating Effective Approaches

Product DescriptionThe Professional's Guide to Financial Services Marketing is directed to any financial services professional–from individual representatives to executives of large financial services companies–who is looking for bette... More >> The Professional's Guide to Financial Services Marketing: Bite-Sized Insights For Creating Effective Approaches

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Books
Marketing for Financial Advisors: Build Your Business by Establishing Your Brand, Knowing Your Clients and Creating a Marketing Plan

ISBN13: 9780071605144 Condition: NEW Notes: Brand New from Publisher. No Remainder Mark. Product DescriptionTo financial advisors who ask, “Who has the time and money for marketing?” the authors have an important piece of advice: Treat your practice like a small business, or you will be put out of business. ... More >> Marketing for Financial […]

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Books
Commodity Marketing: From a Producer's Perspective (2nd Edition)

Product DescriptionFluctuating commodity prices provide an opportunity to teach marketing principles from an applied perspective. That perspective is the thrust of this book. Though much of the material centers around the commodity futures... More >> Commodity Marketing: From a Producer's Perspective (2nd Edition)

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